LUCY&SAM

Our Story

Born and raised in South London, Lucy & Sam is an organic fashion brand for babies and toddlers with big hearts and playful imaginations all woven together by one common thread : to make parent, baby and the planet happy. Our story- led prints are captured and shaped on beautifully soft organic cotton, sustainably sourced and cut into fabulously fun garments.

Our Team

We are a small family run business working with a group of creative individuals that have used our years of experience in design, sourcing and manufacturing to build our own independent baby and toddler brand. We work closely with fabric technologists at source and have established links to mills, printers and embroidery houses to control the whole supply chain. Our team have been working in India and European manufacturing hubs for many years and have a select group of factories that offer the best in quality and ethical compliance.

Our Philosophy

“ small things that make a big difference” under…