heartfelt paper & co

Because life doesn't always go straight.
Stationery and more for the difficult times in life.

heartfelt comes from the heart - specifically from Laura Willem from Munich, who has the vision of a better way of dealing with uncomfortable topics such as grief, loss and illness. That's why she founded heartfelt paper & co.

A large selection of the most beautiful greeting cards are available for all the pleasant occasions that we celebrate in life. But what about the moments in life that we don't look forward to? Where we don't need happy sayings, but real sympathy and authentic compassion? Because life doesn't always go in a straight line - it has curves, obstacles, dead ends or the final destination. Whether it's farewell, illness, heartbreak or one or two low moments - the greeting card range has so far mostly lacked suitable words. And contemporary design.

And that's where heartfelt comes into play. With sustainable materials and high-quality, color-coordinated envelopes, the brand…